Trends & Inspiration
The latest buzz in the cocktail industry and features to enhance your conversations with your peers and your guests
A VODKA WITH A FAMILY TRADITION
Voted as the favourite vodka of bartenders the world over, Ketel One is known for its smooth quality and sophisticated taste, but behind this unique spirit is over 327 years of distillery expertise.
TEQUILA TWISTS ON THE CLASSICS
Hugely versatile, earthy and complex – it’s often assumed tequila is only enjoyable neat or as part of a traditional cocktail, like a margarita or paloma. But, when swapped in for other base spirits, the agave can bring a depth and new lease of life to familiar or overused recipes.
GIN IT TO WIN IT: 250 YEARS OF GORDON’S
To celebrate 250 years of Gordon’s gin, we reflect on a quarter century of gin excellence – we trace the beginnings of the genever spirit in mainland Europe through to the rumblings of a juniper-led revolution in London.
LOW ABV COCKTAILS
Bars and restaurants around the world are incorporating more low or no-alcohol options on to their menus. Tim Philips-Johansson looks at the changing cocktail culture and asks: just how low will we go?
THE STORY OF THE MARGARITA
If Pina Coladas are about getting caught in the rain, then Margaritas are for lazing about on a hot terrain – preferably somewhere in Northern Mexico.
SENSORY COCKTAILS WITH THOMAS ASKE
Forget your cocktails just tasting great, what about sounding, smelling and looking amazing as well! Thomas Aske, from the Fluid Movement consultancy, shares his thoughts on creating modern sensory cocktails that will give your customers that wow experience.
BEHIND THE LIQUID: A GIN TO FULFIL THE SENSES
Imagine you created a gin nearly 190 years ago and this year it as voted once again as the bartender’s favourite gin, (you would be pretty chuffed we’re sure). Well that’s the real story of Charles Tanqueray – but who was he really and how did he create this unmistakable gin?
THE INCREDIBLE STORY OF COLOMBIA’S WORLD CLASS WINNER
Winner of World Class Colombia 2018, Juan David Zapata, takes us through his fascinating story – from growing up on Comuna 13, one of the most dangerous areas of Colombia in the 1980s and 1990s, to representing his country in the 2018 World Class Bartender of the Year competition Juan David gives his top tips for pushing your career forward and making sure you reach the top just like him!
SINGLE MALTS – A WORLD TO EXPLORE
Do you use single malts in your bar? Well if not you are missing out on a world of flavour to explore in your creations. Diageo Single Malts Ambassador Donald Colville gives us a guided tour into the realm of single malts, giving top tips along the way about how to use these incredible flavours in your bar, including some special Game of Thrones recipes!
LESS IS MORE – THE ART OF SIMPLICTY IN BARS
Less is more; a philosophy increasingly gaining traction across the global bar industry, the days of ornate, overelaborate drinks and ostentatious service are being phased out for quality drinks and service with an onus on getting back to basics.
WORLD CLASS TIPS ON COMPETITIONS, INTERVIEWS AND CAREER GROWTH
The career of the modern bartender has changed massively in the past decade. The growth of cocktail consumption and input from brands means there is now a vastly different landscape to grow careers in the industry.
MAKING THE MOST OF SEASONAL INGREDIENTS WITH LAUREN MOTE
After 20 years behind the bar, Diageo’s Global Cocktailian and co-owner of Bittered Sling is well experienced when it comes to sourcing ingredients and she takes us through her favourite ways to squeeze the most out of seasonal ingredients.