We have updated our Privacy and Cookie Notice to keep you informed where we may process your personal data. See more here or contact us for more information.

Keep The Mood Merry & Encourage Responsible Drinking

The festive season is a busy and exciting time of the year for both bar staff and customers. It's a time when many people head out to bars and restaurants and you get the opportunity to impress a great number of new and old customers.

In order to leave a positive lasting impression it is important to create an enjoyable experience for your customers. This can be done through creating perfectly created serves and providing excellent customer service but another important part is also ensuring your customers enjoy themselves in a safe way. Here are some top responsible drinking tips!

Your responsibility

Alcohol is a special product that can, when misused, cause harm to the person over-indulging and to others. Each country sets guidelines and legislation around consumption of alcohol, for example minimum legal age of purchase, and as bar staff you have the duty to implement them.

You need to be able to spot the signs of excessive drinking and assess when someone has had enough. Most commonly, these signs are: slurred speech, impaired co-ordination, slowed reactions and diminished judgement.

How to refuse a customer

Here are some responsible drinking tips for when you decide that someone has had too much and you do not wish to serve them. Take the following steps:

For more information and responsible drinking tips visit www.drinkiq.com

Join in the conversation and tweet us at @diageobarac, share your photos on Instagram @diageobarac or post on our Facebook page. We would love to see your creations!
Sign up and become a member of Diageo Bar Academy today and unlock the latest industry news, trends and tips to keep your bar knowledge up to speed!

Further Responsible Drinking Tips

There will be times when you have to deal with customer who has consumed too much alcohol. If you can strike up a rapport you should suggest they alternate their alcohol consumption with soft drinks, eat some food and drink some water. Most importantly, you should not serve them any more alcohol.


What happens after you make the decision to drink and drive?

Feel the impact of drink driving through powerful, interactive stories from real people.

Wrong Side of the Road - What happens after you make the decision to drink and drive?