What is it about Scotch Whisky that makes it so popular with drinkers? What magic has propelled this matured spirit from the four corners of Scotland to every great bar on the planet?
The secret of Scotch can be found not only in its quality but in the immense variety of flavours.
The location where each whisky is produced makes a big difference to its character, to how it tastes and smells - each individual distillery produces a whisky with a distinct flavour, even though they’re all Scotch.
A great place to start trying to get your head around the flavours found in Scotch Whisky is Johnnie Walker Black Label. This iconic Scotch consists of more than 30 individual Single Malt and Grain Whiskies in each and every bottle.
The whiskies in Black Label come from some of the finest distilleries in the world. It has been said that drinking Johnnie Walker Black Label is like tasting all the flavours of Scotland in a glass.