
Blogs & Inspiration
Cocktail Trends and Festive Serves
Customer expectations and choices are ever-changing in the fast-moving and dynamic world of hospitality. Keep up with popular cocktail trends to elevate the experiences your venue offers.
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From Bean to Bar: The Evolution of Coffee Culture
Find out how recent coffee culture is shaping coffee cocktail trends, with insight from one of the world’s most renowned coffee and cocktail experts.
Game Day Beverages
Game planning for game day? Get the lowdown on what drinks work best with every kind of football fare.
Halloween Inspiration for your Bar
Halloween is the perfect time to add a feeling of fun to your venue with creative decorations and menu updates. Read on to get festive tips and cocktail recipes for Halloween night to enhance your guests’ experience.
Holiday Overdrive
The holidays are also a time when bartenders need to step away and enjoy time with friends and family. Learn how to do it responsibly, whether it’s more moderate ways of preparing cocktails, replacing base spirits, or choosing soda water.
Home is Where the Cocktail Is
Ami Shroff and Frank Nduchez show the different ways their country inspires their work. From drinks to bar ethos, giving you drinkspiration and helping your venue and drinks stand out.
How to Make The Best Frozen Cocktails
Offering a variety of cocktails improves your guest experience. Read on as Ali Reynolds, Former Great Britain World Class Winner, shares how to make great frozen cocktails.
It’s All About The Tequila Cocktail
Tequila is an incredibly versatile spirit, great for sipping and perfect for exquisite cocktails. Learn more as Karina Sanchez talks tequila, Don Julio, and her favorite serves.
Johnnie Walker Black Label: Festive Cocktails
Discover simple festive whisky cocktail recipes you can try out with Johnnie Walker Black Label.
Love is Perfectly Balanced Cocktails

Lunar New Year Cocktails
How bartenders can celebrate Lunar New Year by integrating occasion-inspired cocktail offerings to delight their guests.
Make Way for Fourth of July
Professional Bartender Chris Cardone celebrates Fourth of July with a quick history lesson and two new colorful cocktails.
Making the Most of the Festive Period
The festive season presents an opportunity to win new guests and showcase your venue. Learn how to make the most of the season to grow your sales
Merry Drinks: Perfect Holiday Cocktails
Holidays offer guests an opportunity to explore different drinks. Get inspired by the different cocktail recipes you can craft to elevate your venue experience.
Nature Inspired Cocktails
Mike Di Tota, aka the botanical bartender shares insight and inspiration on how to use flower and herbs to freshen up your cocktails.
Perfect Punch - A User Manual for Holiday Hosts
There’s nothing like a good holiday punch. Learn how to deliver it with a simple guide that helps the good times flow and keeps guests entertained and coming back for more.
Premium Spirits to Boost Your Bar Profits
Take a deep dive into what premiumization is, why it’s a current trend, and learn techniques you can start implementing in your bar to boost your bottom line!
Serving The Perfect Low Sugar Drinks
Learn how to serve low-sugar drink options without sacrificing your signature flavor.
Six Baileys Drinks to Serve at Christmas
Use these quality recipes to get the most out of Baileys during the Christmas period.
Take Flight with Mini Cocktails
Discover how to take your cocktail menu to new heights with mini cocktails perfect for summer parties and events.
The Agave Spirits Surge
Explore the why agave spirits are trending and how to make the most of them in your bar.
The Best Drinks to Beat the Heat

The Coolest Drink Trends: Frozen Cocktails
There’s nothing like a frozen cocktail to complement warmer weather. But that doesn’t mean frozen cocktails are just for summer. These refreshingly cool drinks are always in season and with good reason.
The History of Cinco de Mayo
Celebrate the rich history of Cinco de Mayo with 2 tasty tequila cocktails, from World Class Bartender, Chris Cardone.