Bartender pouring cocktail into glass through strainer


Whatever stage you are at in your bar career, find lots of training, inspiration and support with Diageo Bar Academy to help you thrive in the industry.


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A Thriving Bar Career

A career in the bar industry offers a unique opportunity for travel, creativity, sociability, and the ability to craft memorable experiences for guests.

Whether you're working in a local bar, a bustling restaurant, or a vibrant hotel bar, the hospitality industry thrives on teamwork, adaptability, and a dedication to exceeding customer expectations. It's a dynamic sector that rewards hard work and creativity, providing lots of opportunities for career progression. 

A Sustainable Career at Every Level

Whatever stage you are at on the career ladder, this community provides a supportive environment to help you boost your career in the bar industry. Helping to build sustainable careers for all those who work or would like to work within the bar community, through training, inspiration and learning online or on-the-ground.  

Whether you’re a bar manager looking to up-skill your team or bartender starting out in your career within the industry, there are a host of resources to fit your needs including  masterclass training across a variety of industry-led topics.  

For experienced bartenders, get access to the World Class competition for opportunities to showcase your craft and take your bartending to the next level. 

Be part of a professional, inspiring and supportive network for the bar industry when you join the Diageo Bar Academy community.

Join Our Community

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