• Sign Up For Free

    Access e-learning, downloadable assets & connect with global experts. What are you waiting for?

  • Academy

    Raise the Bar. Improve your skills, inspiration and knowledge by training with us.

  • Bar News

    Cutting-edge features from bartending experts. Enhance your bar chat and keep up with trends.

  • Drinkspiration

    Information, cocktails, suggestion serves and latest news from our world- leading brands.

Welcome to Diageo Bar Academy

The top training, inspiration, and networking hub for bar professionals.

The world's No.1 premium drinks company brings all you need to help you raise the bar and your career: training and education, bar news, cocktail trends, drinks inspiration, a global network of experts and insights from some of the industry's leading influencers and world renowned bartenders.