SMARTEN UP FROM THE START
The ultimate workstation set-up.FIND OUT MORE
Getting on the List
How to be on the 50 Best Bars ListExplore
INNOVATIVE SERVES FOR SUMMER
Jon Hughes shares his hottest summer servesFind out More
A Bartender's Guide to Dubai
Life behind the bar in the Middle EastExplore
THE THINGS I’VE LEARNED
Gary Regan's best bartending tipsFind out More
TRICKS OF THE TRADE
How to improve your customer relationsFind out More
Meet Our Trainer - Kris Jadach
Shares his favourite bars in LondonFind out More
BLOSSOMING BARTENDERS AND BEAUTIFUL BEVERAGES
How to improve your hospitality skills
Welcome to Diageo Bar Academy
The top training, inspiration, and networking hub for bar professionals.
The world's No.1 premium drinks company brings all you need to help you raise the bar and your career: training and education, bar news, cocktail trends, drinks inspiration, a global network of experts and insights from some of the industry's leading influencers and world renowned bartenders.
Raise the Bar. Improve your skills, inspiration and knowledge by training with us.
Cutting-edge features from bartending experts. Enhance your bar chat and keep up with trends.
Information, cocktails, suggestion serves and latest news from our world- leading brands.
Connect with us and discover more from some of our global and local bar experts.