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Diageo Bar Academy
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Careers, Leadership Skills and Wellbeing

Online Training and e-Learning

Shine bright in the bar industry with career advice and tools to inspire a healthier bartending way of life.

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DBA staff members together, one standing while holding a clipboard and taking notes.

  How to Get Hired by the World’s Best Bars

Understand the skills and characteristics that managers from the best bars are looking for, to help you land that next role.
A close up of a bartender taking a photo of a cocktail with a smart phone.

Building a Personal Brand As A Bar Professional

Learn how to create a personal brand and professional identity to help you land more opportunities and build your reputation.
Male and female bartender

Effective Team Mentoring and Coaching

Discover the difference mentoring and coaching can make to your staff's confidence, teamwork and capability to deliver success.
Bar Owner and Bartender talking

Hiring Employees

Staffing in the hospitality industry has always been challenging. With the addition of pandemic-related shortages, employers are fighting over an increasingly smaller pool of staff. Read on to learn about how investing in your employees from the start will help hire quality staff, employee retention and more.
bartenders socialising

How to Build a Network for Success

Discover how to build a network of like-minded individuals whose advice, support, and opportunities are essential for your bar career success.
Dr Emma Walked Standing with Barrels

Johnnie Walker's First Female Master Blender

Dr Emma Walker is Johnnie Walker's first female Master Blender, and her pioneering journey heralds a new age for the brand and the whisky industry.
women using laptop computer

Join Diageo Bar Academy

Sign up for Diageo Bar Academy membership to become the best version of yourself with access to resources, eLearning and more.
Valentine’s day inspired cocktail

Living With Bartenders – How to Cope with Crazy Schedules, and Reaping the Benefits of a Flexible Career

Learn how the partners of some of the world's best bartenders make their relationships work.
 Person paying bill with a card machine

Money Saving Tips for Bartenders

Learn tips for saving money as a bartender in this short video from Timi Merriman-Johnson, host of The Mr MoneyJar Podcast.
 A bar manager talking to her team with a smile

Motivating and Inspiring Your Team

Unlock essential principles to help your team feel valued, encouraged and empowered to participate in and contribute to your business's success.