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Diageo Bar Academy
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  1. Home
  2. Customer Service

CUSTOMER SERVICE

Articles and Online Training

Access a wide range of articles and online courses to enhance your customer service skills and help you create a welcoming and safe space for your guests.

E-Learning Courses

  • Man pouring Spirit into jigger featuring Johnnie Walker Red Label

    Disability Awareness

    This 30-minute course will update you on the correct actions needed when serving customers with additional requirements.
  • Smiling bartender garnishes cocktail at sophisticated bar

    Elevating the Guest Experience

    The right customer experience in your revenue can boost sales and boost customer loyalty. Complete this course to learn how to enhance your guest experience.
  •   Food and Drinks Menu in a bar setting with a customer pointing to an item

    Serving & Recommending With Skill

    This course will help boost sales and increase revenue in your bar.
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 Old Fashioned being poured into glasses with two champagne coupe glasses to side

A Bartending Guide to Glassware

Glassware is a staple in any bar and an important part of elevating the customer experience. Take a deeper dive into the world of drinking glasses.
 Two glass jars filled with clear liquid and ice infused with fruit next to three paper straws.

A Bartender Guide to Infusion

Infusion has transitioned into bartending, producing innovative flavor combinations. Learn how to enhance your cocktail creation with this technique.
WOMAN USING A BLENDER

A Bartending Guide to Blenders

The electric blender transformed how cocktails were made. Find out the history, styles, and best practices for using the blender to make standout cocktails your guests will love.
 Bar staff being addressed by a manager

A Guide to Bar Safety & Risk Management

Bar venues face various types of risks that can impact operations, reputation, and profitability. Learn how to manage these risks in your venue.
 Carbonated drink being poured into glass

A Guide to Carbonation in Cocktails

Carbonating cocktails can enhance guests sensory experience of drinks. Discover how to achieve optimal carbonation in your cocktails.
Two drinks glasses garnished with lemon accompanied by a spirit bottle

A Guide to Cocktail Aging

A growing bar trend is teaching enthusiasts the value of patience: cocktail aging. Find out its allure and how it will enhance your cocktail making.
Bartender in white shirt holding a clear cocktial with orange garnish.

A Guide to Cocktail Clarification

Cocktail clarification has become a quest for many mixologists. Explore this technique and the best tools for clarified cocktails.
 A Guide to Ice Cutting and Carving

A Guide to Ice Cutting and Carving

Explore the captivating world of ice cutting and carving in drinks making and discover how this Japanese legacy can unlock unparalleled cocktail craftsmanship.
 Five people clinking their five half-pints together.

A Guide to Responsible Alcohol Consumption

As a bar professional it’s especially important to be alcohol aware. Learn about responsible alcohol consumption and how it can have an impact on health, safety, and social wellbeing. 
 A cocktail being garnished with white florals.

An Essential Guide to Cocktail Garnishes

Explore the art of cocktail garnishing, from citrus twists to edible flowers, and learn how perfectly executing garnishes can elevate the appearance, aroma, and flavor of your cocktails.
Bartender pouring cocktail from shaker into glass

Cocktail Shakers

Shaking a cocktail is probably the most iconic and the most essential, bartending technique. Learn more about the different styles of cocktail shakers and some tips on how to use a cocktail shaker effectively.
Bartender pouring cocktail with strainer

Cocktail Strainers

Using a cocktail strainer correctly is vital to achieving a visually appealing and well-balanced cocktail. Learn more about the history of the tool and best practices for using cocktail strainers when making drinks.
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