How to make your venue stand out
top tips on how to one-up the competitionFIND OUT MORE
Diageo Bar Academy Essentials E-learning
Perfect your skills and deliver amazing customer experiencesSIGN IN TO START
The story behind a World Class serve
Kaitlyn Stewart tells us about her whirlwind yearFIND OUT MORE
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Top tips to boost your career in the bar industry
Paul Martin reveals his top tips to kick your career up a notchFIND OUT MORE
Guest bartending, why and how to do it
Vasilis Kyritsis tells us why this is one trend you need to tryFIND OUT MORE
Whatever your level, we have the course for you. Find out how we can help you advance your career today.
Need some inspiration? Take a look at our expertly crafted cocktail recipes to shake up those serves.
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Welcome to Diageo Bar Academy
The top training, inspiration and networking hub for bar professionals.
The world's no.1 premium drinks company provides everything you need to raise the bar and enhance your career: training and education, bar news, cocktail trends, drinks inspiration, a global network of experts and insights from some of the industry's leading influencers and world-renowned bartenders.