Rum cocktails on table with bar tools behind


Creating Unique Experiences At Your Venue

Learn from renowned beverage master Lorenzo Antinori of the Four Seasons Hotel in Hong Kong as he explains how to craft spectacular guest experiences for your bar. Watch now to also hear innovative bartender Fabrizio Cannizzaro share advice on how to stand out in a competitive marketplace.

Estimated watch time: 1 hour 7 minutes

Masterclass: How to Create A Unique Bar Experience

Masterclass Chapters

  • 07.01 - 18.50 - Why are Guest Experiences so Important for Your Bar?
  • 18.51 - 41.30 - How to Improved Experiences Increase Footfall and Enhance Your Profitability?
  • 41.31 - 49.23 - How Can You Improve Your End-To-End Guest Experience?
  • 49.24 - 1.03.18 - How Can You Make Guest Experience a Unique Selling Point for Your bar?

Key Learning Outcomes

  • Meeting and exceeding guest expectations  
  • Enhancing the overall customer experience in your venue  
  • Adding the unexpected in your offering 
  • Delivering hospitality in different ways 

Top Tips To Surprise And Delight Your Guests

Discover top tips and techniques you can use to give your guests a truly remarkable experience they cannot replicate at home.