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Diageo Bar Academy
EVENTS
bartender pouring cocktail from shaker into glass
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BAR SKILLS & MANAGEMENT

Dive into the latest trends and challenges facing bars today, from sustainability to technology, and hone your skills in bar management, social media, and guest experience.

LEARN FROM THE EXPERTS NOW

Food And Drink Pairings

How to Create Food and Drink Pairings

Learn how to create food and drink pairings in your bar and create amazing customer experiences. Get tips from the experts and sign up to our live Masterclass today.
DRINKS ON A DINING TABLE

Offering Food At Your Venue

It’s never been more important to maximise your bottom line, and in this bitesize session Tim Philips explores the benefits of offering food at your bar no matter what type of venue you are.
as selection of chocolate based cocktails

Dessert Cocktails: Give your guests a sweet experience

Check out our latest Masterclass session for tips on how to fit the top treat trends of 2023 into your menu!
Wooden Recycling sign on green grass

Sustainable Ways to Make Your Bar Thrive

Sustainability experts Bob Gordon and Renato Tonelli share sustainability initiatives to help improve your bar.
Cocktail serve with garnish on napkin

Cocktail Workshop: Savour the Flavour

Cocktails are a customer favourite and a simple drink for every occasion. Watch this workshop to learn how to make amazing cocktails using scotch, gin and tequila.
 Shannon Mustipher Holding a cocktail

The Future of Drinks

Explore how industry experts believe drinks and bartending will change over the next ten years in this live panel webinar.
Bartender shaking cocktail shakers

Hire And Retain The Best Talent

In this Masterclass session, Hospitality Leadership Coach Madeleine Geach discusses all things recruitment and retention with World Class winner and bar owner Laura Newman.
Bartender behind bar showing guests the drinks menu

How to craft the perfect menu and why this is important

Discover what to do and what not to do in preparing menus, exploring common pitfalls and sharing your recipe for success.
  3 Bartenders in meeting behind bar

Masterclass Webinar: An Expert Guide to Leading Well

Being in any leadership role requires certain attributes and skills to build a successful venue. Watch this masterclass to learn how to lead well.
  Glass Jug sitting on table with lemon

Cocktail Delivery and Takeaway

Grow your revenue streams and learn how to offer an amazing cocktail takeaway and delivery service through this Webinar.

Loved these masterclasses?

There’s plenty more where that came from, with even more free webinars available offering expert guidance on current issues the bar industry right now.