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“Raising the Bar with Tusker ” is Diageo’s new global programme to support pubs and bars as you welcome customers back following the COVID-19 pandemic. We want to stand beside you every step of the way.

In Kenya, “Raising the Bar with Tusker” offers any bar, anywhere across the country, free access to digital training and practical support through Diageo Bar Academy. You can now access best practice training on how to implement social distancing, enhance hygiene measures and optimize your recovery. We will regularly update the content to ensure it is relevant for your business and provide you with cutting edge assets to support you in raising the bar.

In addition, the Kshs 300 million “Raising the Bar with Tusker” fund will provide targeted investment to help pubs and bars in the Nairobi Metropolitan to re-open your doors and promote safe socialising, when the government allows for re-opening.

The fund will pay for the physical equipment you need to re-open in your location, including:

If you are a bar or pub owner located in the Nairobi Metropolitan and you would like to apply to the fund, please register below.

For eligibility requirements please click here. Terms and conditions will apply.